Introduction
One of the most notable changes in recent updates to Google Search Console has been the removal of the “Experience” page. On November 18, 2024, Google officially announced the removal of the Experience Report Page from the Google Search Console.
This feature provided a website owner and a SEO professional with useful information on user experience metrics such as Core Web Vitals and HTTPS metrics.
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What Was The “Experience Page”?
The Experience Page in Google Search Console offered a summary of the experience performance of a web page. It merged data from the Core Web Vitals and HTTPS Metrics reports, helping website owners understand how their pages progress in terms of user experience such as interactivity, page speed, and security. By keeping track of these issues and resolving them, website owners can increase their website’s chances of ranking higher in Google Search Results.
Why did Google remove the Experience Page?
Through this strategy update, Google attempts to simplify the user experience and minimize unnecessary clutters within the tool. By updating this tool, Google attempts to make navigation easier for users. The removal of this page indicates that, while the overview page for page experience data has been removed, the fundamental data sources, the Core Web Vitals, and HTTPS Metrics reports will continue to be available for the users.
How will the removal of the page impact the SEO Agencies and Professionals?
The elimination of the Page Experience Report streamlines the Search Console structure but does not completely eradicate the necessity to monitor page performance. Website owners or SEO professionals should continue to focus on prioritizing user experience by following these aspects:
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Core Web Vitals:
These metrics evaluate the significant parts of page performance such as loading speed, visual stability, and Interaction to Next Paint. These aspects help website users determine if their page delivers a seamless and efficient user experience.
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HTTPS Metrics:
A website owner should make sure that their site is secured with HTTPS since this is vital for user trust and SEO benefits.
Conclusion
This modification might seem like a notable change but the elimination of the Experience Page report is an attempt by Google to streamline tools and offer a more smooth user experience. All the vital information from Core Web Vitals and HTTPS reports will remain accessible to website owners, allowing them to improve their sites successfully.